Monday, March 28, 2011

The Click That Sticks Series: A Picture is Worth a Thousand Dollars. True or False?

Here's a great read from Redfin's Real Estate Science Series.  It's an article that explores the question, What is the true benefit of listing your home with professional quality photos?  While this article is a great starting point for understanding the benefits of DSLR photography over point and shot cameras, it can be a bit misleading.  It does not discuss the other elements that go into making that photo a "click sticker".  The wide-angle lens, abilities of the photograher and the back-end software all of which go into making that "$1000 photo".

Nonetheless, it's a great starting point in understanding the difference a DSLR can make.  Here's the chart and the article can be reached at this link where you can see their analysis.  http://blog.redfin.com/blog/category/the_real_estate_scientist

So, is it worth the dough?  It turns out that in most cases the answer is a resounding, “Yes!”
The DSLR Advantage

No comments:

Post a Comment